Resting Biz Face

109. Building Momentum: Behind the Scenes of a Launch

Launching something new doesn’t have to mean shouting into the void on social media or endless webinars....

In this episode, I’m sharing the thinking behind the 500 Words a Day Challenge and why I’m using it as the start of something bigger (hello, Book Camp).

We get into:
How a simple lead magnet can create energy and trust
What it’s actually like to be mid-launch
How you might use a challenge like this in your own creative business

It’s a reflective, practical, slightly nerdy on with plenty to steal.

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Find out more about Michelle Allen & Infinite Upstart
www.infiniteupstart.com

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